About the Job
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Our hospital system is not just buildings, or remodeled nursing units, or the latest pieces of technology.Our hospital system is not defined by the awards we have earned or the number of patients we serve.What gives meaning to Exempla Healthcare is our people! It’s our physicians, staff and volunteers who display their commitment to our mission and our values in exceptional ways every day.The actions of our people help bring a sense of belonging and hope to our patients; they give a sense of home and family that can be felt.We are Exempla Healthcare and we invite you to join us. The following department is looking for an individual to join their team.They are looking for someone who will share the same passion and commitment demonstrated everyday by their service.This individual needs to be committed to delivering the best possible healthcare for our patients. At Exempla we believe our patients deserve nothing but our very best.If excellence inspires you and belonging motivates you, we welcome you to join us.We are Exempla Healthcare!
Now you’re ready for even greater things. Imagine: the opportunity to work in a beautiful new hospital with all the latest technological advances and experience a culture that places the patient first! Imagine: the chance to expand your role, take on new responsibilities and be a part of an exceptional team. That’s the extraordinary opportunity offered by Exempla Good Samaritan Medical Center and the other members of Exempla Healthcare: Saint Joseph Hospital and Lutheran Medical Center. Exempla Good Samaritan Medical Center, located in the Boulder County community of Lafayette, opened in the fall of 2004. This 234-bed facility has the potential to expand as the community grows. It has already expanded twice since opening in 2004 which is evidence that the community truly supports the hospital. It offers spacious, private rooms and state-of-the-art equipment that will reflect our focus on healing. It offers breathtaking views, walking trails and natural building materials, as well as a central garden, soothing waterways and colorful flowers. If you are genuinely excited by the prospect of applying your proven expertise to the challenges of a thriving hospital, we invite you to apply today. Come join our family of service heroes at Exempla Good Samaritan Medical Center. The heart and soul of the hospital are its people empowered, respected and motivated to excel on behalf of their patients.
This position is responsible for working with the Senior Director of Regional Marketing to develop and implement site-specific marketing strategies and tactics. The Marketing Specialist will align all site activities with organization’s strategic agenda. This position will manage projects to ensure clients are satisfied, and ensure that defined outcomes and growth objectives are met.
-Based on the business development priorities, participates with marketing team to develop the strategic messages and campaign.
-Interprets the marketing strategy to create value propositions for service lines that will generate growth for the site.
-Helps site manager to facilitate annual marketing strategy planning process within their site, including the development of key messages for site leadership and their organization. Assists with message delivery to internal clients with collaboration of Communications team.
-Helps counsel individuals on development of key messages and on effective message delivery.
-Supports project teams by reviewing and recommending refinements to direct marketing work products.
-Leverages knowledge of marketing and the site to advise and assist site teams with implementation of initiatives.
-Works with Business Development and Physician Services to ensure program parameters are in alignment with marketing strategy.
Support Marketing Infrastructure
-With Senior Director of Regional Marketing, is responsible for overall effectiveness of all marketing related to their site area.
-Works with Senior Director of Regional Marketing to develop and monitor mechanisms to continually gather feedback from clients on their perceptions related to site strategic agenda, understanding of strategic direction of Exempla, and how they contribute to its success.